Electronic commerce, which is referred to as e-commerce, is the term for business and commercial transactions that happen on the internet. It encompasses different business types including retail, auction sites or music, to even business exchanges. The aim is to generate sales of both goods and services to as wider audience as possible. With faster internet and more reliable connections, we have seen lots more businesses moving their operations over onto the digital medium. E-commerce provides an efficient method for companies to set up numerous ad-hoc links. The United Kingdom has the biggest e-commerce market in the world when measured by the amount spent per capita, even higher than the USA, and it’s still growing. It is an economically significant medium and when executed properly can be extremely profitable.
It all operates on the premise that you know how a "traditional" shop works. You still have a shopping cart and all your items can be found in different sections. The difference is the "shopping cart" is operating system that lets consumers purchase goods and services, and track their purchase history; it also enables you to monitor page hits. It brings all aspects of e-commerce together into one tidy package. Keeping the whole package simple is important else it distracts from the dynamic of the shopping experience, we as consumers like to use as few button clicks as possible. It is important to have a secure payment method on your website, not just for your customers but also for you. It helps protect information and makes the shopping experience more pleasurable.
Depending on how big your business is will change what form of payment system you decide to go with; larger businesses can apply for verification and have a designated banking system, while it has become common place for many small companies to use systems such as Paypal or Google Checkout.Man with padlock, keys and credit cards Proper security adds extra credibility to your business and encourages return business from your customers.
The road to creating a successful online store can be a difficult if unaware of e-commerce principles and what e-commerce is supposed to do for your business, this is where we can help. Herts Web Design has been in the business of producing professional E-Commerce websites for over 8 years now. We have a great knowledge and understanding of the principles involved and would like to help you achieve your business potential.
Paypal makes for a great solution for most businesses as its small business friendly, welcomes international customers, is a one stop third party payment processor, has great anti fraud and possibly most importantly is a recognised and trusted brand.
Google check out has what we call the Google Android benefit. Android is an open-source software platform and operating system used in mobile phones and tablets. To any developer or manufacturer ‘Open Source’ means they are able to work with the platform, add and edit it to suit the needs of the customer.
When your business grows, the’ll make it easy to scale up and help you minimise the risk of fraud. They operate across the globe, supporting 120 different currencies and more than 200 payment types. They can also help you manage cash flow, currency and fraud risk, tailoring services to your exact needs.
Providing e-commerce businesses and brick-and-mortar stores. As a full service payment acceptance agency, they offer a safe and efficient way to get your payments processed while offering you competitive rates and top-tier customer service from start to finish.